give bright
I led the art direction for FabKids’ "Give Bright" holiday campaign, bringing a cheerful, bold, and festive energy to the season. We played with vibrant colors, fresh new shapes and patterns, and dynamic two-toned color pairings to create a look that felt modern yet joyfully nostalgic.
Role: Creative Concept, Art Direction, On Set Direction, Graphic Design
campaign design
I used bright, saturated colors to contribute to a lively and cheerful atmosphere, aligning with the festive theme. I also Incorporated fresh shapes and patterns to add visual interest.
photography
Bringing holiday to life with classic color backgrounds and playful props highlighting the spirit of the season.
